About
Intelligence was alive first.
Living Intelligence, Li for short, is a clothing label about the oldest and most widespread kind of intelligence there is: the living kind.
Roots trade sugar for minerals with fungi they have never seen. A flock turns without anyone giving the order. Your own body is repairing something right now without asking you. None of it was designed, all of it works, and it has been working for a few billion years.
We think that deserves a mark. So we borrowed one: Li, two letters set in a small tile, the way an element sits in the periodic table. Number three is lithium, the lightest solid there is. Ours stands for something lighter still.
What we make
Plain, well-cut clothes in a few earth colours: tees, sweatshirts, a hoodie, hats and a tote. Small prints, no slogans shouting from across the street. We make few pieces and intend them to last.
Who is behind it
Living Intelligence is a project by the people at Tsaru. Questions, ideas or wholesale: hello@tsaru.com.